Privacy Policy

Here is the blended, comprehensive Privacy Policy. This version successfully bridges your Roku Channel requirements with your WordPress backend, while explicitly incorporating your third-party tracking partners (Google, Madhive, and Meta).

It covers both the streaming data required by Roku (like the RIDA) and the web-based interactions (cookies, comments, user accounts) from your WordPress site.

Privacy Policy

Effective Date: June 4, 2026

Flag Football World (“we,” “us,” or “our”) operates the Flag Football World Roku channel (the “Channel”) and its official website and web services located at flagfootballworld.tv (and its staging environment at [https://flagfootballwo.wpenginepowered.com](https://flagfootballwo.wpenginepowered.com)) (collectively, the “Services”).

This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you use our Services, browse our website, or install and view our Roku Channel. Please read it carefully. By accessing or using our Services, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect information from you in two ways: information you provide to us directly, and information collected automatically through your device or browser.

A. Information You Provide Voluntarily

  • User Accounts & Profiles: If you register an account on our website, we store the personal information you provide in your user profile.
  • Comments & Community: When visitors leave comments on the site, we collect the data shown in the comments form. An anonymized string created from your email address (a hash) may be provided to the Gravatar service to see if you are using it (their privacy policy is available at [https://automattic.com/privacy/](https://automattic.com/privacy/)). Upon comment approval, your profile picture is visible to the public.
  • Media Uploads: If you upload images to our website, you should avoid uploading images with embedded location data (EXIF GPS) included, as other visitors can download and extract this data.

B. Technical & Device Information (Collected Automatically)

When you stream content on our Roku Channel or browse our website, we, along with our third-party advertising and analytics partners, automatically collect:

  • Device Identifiers: Your Roku Identifier for Advertising (RIDA), IP address, browser user agent string, Media Access Control (MAC) address, and unique hardware IDs.
  • Usage & Streaming Data: Information about your interactions with our website and Channel, including videos viewed, streaming duration, search queries, playback errors, and engagement with advertisements.
  • Cookies:
    • Comment Cookies: Opting in saves your name, email, and website in cookies for your convenience (lasts 1 year).
    • Login Cookies: A temporary cookie tests if your browser accepts cookies (discarded upon closing). Actual login cookies last for 2 days; screen display choices last for 1 year. Selecting “Remember Me” extends login persistence to 2 weeks.
    • Publishing Cookies: Editing or publishing an article saves a non-personal cookie indicating the post ID (expires after 1 day).

2. Third-Party Tracking and Advertising

We partner with third-party networks to analyze performance, track user engagement, and deliver relevant, personalized advertising across our website and Roku Channel. These partners use tracking pixels, cookies, and device identifiers (such as the RIDA):

  • Google: We use Google Analytics and/or Google advertising tools to monitor website and channel traffic, analyze viewing habits, and serve targeted ads.
  • Madhive: We use Madhive’s Connected TV (CTV) advertising platform to serve, target, optimize, and measure the performance of video advertisements delivered within our Roku Channel.
  • Meta: We utilize the Meta Pixel and tracking tools to track conversions, build targeted advertising audiences, and serve relevant ads to users on Facebook and Instagram based on their interaction with our Services.

Embedded Content from Other Websites

Articles or features on our site may include embedded content (e.g., videos, images, articles). Embedded content from third-party websites behaves exactly as if the visitor went directly to that other website. These external sites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction—especially if you have an account and are logged into that third-party website.

3. Sharing and Disclosure of Your Information

We do not sell your personal information. However, your data may be shared under the following conditions:

  • Third-Party Platforms & Advertisers: We share device identifiers (like the RIDA) and viewing trends with our partners (Google, Madhive, Meta) to power our advertising ecosystem.
  • Roku, Inc.: Data collected through the Roku platform is accessible by Roku in accordance with the Roku Privacy Policy.
  • Spam & Security Services: Visitor comments may be checked through an automated third-party spam detection service. If you request a password reset, your IP address will be included in the reset email.
  • Legal Compliance: We may disclose your information to comply with applicable laws, court orders, or to protect the safety and rights of our users or the public.

4. How Long We Retain Your Data

  • Comments: If you leave a comment, the comment and its metadata are retained indefinitely so we can recognize and approve follow-up comments automatically.
  • User Profiles: For users who register on our website, we store the personal information provided in their profile indefinitely. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also view and edit that information.
  • Analytics and Ad Data: Device and tracking identifiers are retained only as long as necessary to fulfill the analytical and advertising purposes outlined above.

5. Your Rights Over Your Data

If you have an account on our website, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Roku Privacy Choices & Opt-Outs

We honor consumer privacy choices configured directly on your Roku hardware. If you enable “Limit Ad Tracking” or “Opt out of targeted advertising” in your Roku device settings, we and our partners (including Madhive and Google) will automatically stop using your RIDA to serve targeted, behavioral ads within the Channel.

6. Children’s Privacy

Our Services are intended for a general audience. We do not knowingly collect, use, or disclose personal information from children under the age of 13. If we discover we have inadvertently collected information from a child under 13 without verifiable parental consent, we will take immediate steps to delete it.

7. Contact Us

If you have any questions or concerns regarding this Privacy Policy, your data rights, or our privacy practices, please contact us at:

  • Brand Name: Flag Football World
  • Website: flagfootballworld.tv
  • Privacy Email: admin@flagfootballworld.tv